Uber begins testing UK bus and train reservations
Uber has started testing a feature that allows UK citizens to book train and bus travel.
By allowing users to book alternative modes of transportation alongside their traditional car rides, Uber hopes to become a one-stop-shop for rides.
“We are delighted to launch our new travel offering this summer, enabling a seamless door-to-door travel experience across the UK,” Andrew Brem, managing director of Uber UK, said in a statement.
For this feature, Uber has partnered with Berlin-based Omio.
Omio has its own app, but also offers a business-to-business API which it provides to a growing number of third parties, including KAYAK and the London North Eastern Railway. The service offers more than 1,000 transport partners in 37 countries. Travel by train and bus/coach is Omio’s specialty, but it also supports air travel and ferry travel.
Under the partnership, Uber will pay Omio to license its technology and give the company a share of trips booked through the Uber app.
This new feature brings Uber closer to CEO Dara Khosrowshahi’s vision of making the company “the Amazon of transportation.”
(Photo by enlargement on Unsplash)
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